Projet : Visuels de conception graphique pour une marque de mode
Catégorie:
Graphic design
Client :
Bum
Date de début :
24 April 2020
Concepteur:
Welink Digital Team
01 . Objectives
For this project, We created a series of graphic designs and visuals for a fashion brand's marketing and branding campaigns. The aim was to craft bold, modern, and stylish visuals that reflect the brand's identity and resonate with its target audience.
Develop eye-catching visuals that capture the essence of the brand’s identity—trendy, bold, and innovative.
Ensure the designs align with the brand’s aesthetic across various platforms, including social media, website, and print.
Create designs that evoke a sense of luxury while maintaining approachability to appeal to a broad audience.
02 .Process
Brand Analysis: Conducted a deep dive into the brand’s mission, values, and style to ensure that the visuals align perfectly with their identity.
Concept Development: Collaborated with the brand to conceptualize designs, drawing inspiration from fashion trends, minimalism, and modern typography.
Graphic Creation: Designed a series of graphics, including social media posts, web banners, print ads, and lookbook visuals. Each design incorporated vibrant color palettes, elegant typography, and dynamic layouts that convey the brand’s innovative spirit.
Refinement & Feedback: Worked closely with the client to refine the designs based on feedback, ensuring the final visuals aligned with their vision.
03 .Results
Enhanced brand visibility with visually striking designs that helped drive engagement on social media platforms.
Strengthened the brand’s image by creating cohesive visuals that conveyed a high-end, trendy appeal.
Contributed to a successful marketing campaign that increased brand awareness and customer interest.
04 .Tools Used
Adobe Photoshop and Illustrator for graphic creation.
Canva and Figma for social media templates and collaborative feedback.